
As Published in Business 2 Business, June 2002
The High Cost of Work Deficiency Syndrome
By Ira S. Wolfe
It's Monday morning, 7:50 AM. Sue drives into the parking lot which is
about half-filled, parks her car, walks somewhat nervously toward the
door marked "employee entrance", opens the door and begins what she hopes
will be a great experience at her new place of employment.
This is Sue's first day on the job as supervisor of customer relations.
Sue was the first choice of all the management team who interviewed her,
and only because of layoffs at her previous employer was she even available.
Sue loved her old job, her employer and her co-workers.
But Sue always has this positive outlook on life and considered the demise
of her previous employer as an opportunity, not a setback. Although Sue
was very upbeat, optimistic, and enthusiastic about her new job, she knew
she had a lot to learn. You know the usual stuff about who knows who and
who knows what, and the do's and don'ts of company politics. Sue just
entered the first stage in the life cycle of an employee - Motivated but
Not Yet Competent.
Most employees begin their employment cycle here. People inherently don't
like change and they don't like failure. By process of elimination employees
who start jobs generally approach the new job with some degree of enthusiasm.
Yes, some have more and some have less motivation, but most people arrive
on the job with good intentions, especially if they were screened and
selected, not just hired because they can fog a mirror or raise the thermometer
to 98.6.
Employees generally remain in the Motivated Not Yet Competent stage up
to 90 days. What a coincidence. Guess where the 90-day probation period
comes from?
By the time or before this first 90 days is completed, the motivated
employee learns the ropes and becomes somewhat skilled in the position.
The employee now enters stage 2, Motivated and Competent. This is the
stage where employees reach maximum productivity and peak performance
and an employer reaps the greatest return on his/her investment for this
employee. As long as the employee remains satisfied, they "live" in the
Motivated and Competent Stage. The longer they stay motivated and competent,
the more productive and profitable this employee is for the company.
Unfortunately, as the employee becomes more skilled and competent, the
air goes out of their motivational sails and boredom, stress and negativity
creep in. These workers still do their job but productivity flattens and
likely decreases. The employee may start missing work, arriving late,
complaining more, making mistakes, becoming accident prone, and even becoming
ill. Time seems to take its toll on motivation and enthusiasm for a variety
of reasons but the single most common cause is job dissatisfaction.
By the time job dissatisfaction sets in, these employees have moved into
stage 3 in the life of an employee, the Demotivated but still Competent
Zone. Employees in this stage are afflicted with presenteeism, or the
presence of employees with decreased or absent productivity (as opposed
to absenteeism where productivity is zero because the employee is absent
from work.) The cost of presenteeism in organizations exceeds the cost
of absenteeism by billions of dollars per year making it one of the most
serious hidden drains on the bottom line. When you pay a wage or salary
and in return you get less than what you paid for, the difference comes
right out of the profits.
Employees can reside, or should we say hibernate, in the De-motivated
but Competent stage from months to years. Those de-motivated employees
who have some semblance of initiative and ambition opt-out for a new job
or career and leave the company or department sooner than later.
The real danger to an organization's morale and profits, however, lies
not in the demotivated employee who leaves but those who stay. These de-motivated
employees are easy to spot but the signs and symptoms are often ignored.
Warning signs of these de-motivated employee are heard on the line, at
the counter, in the boardroom, and in sales meetings":
1. "All owners care about is the money." They believe every employer
is out to take advantage of him/her so why should they bother looking
elsewhere.
2. "They'll never pay me what I deserve anyway." They lack any ambition
to better themselves so they fight training and change.
3. "No one understands how miserable my life is except the people I work
with." They hate their job but belong to a clique at work that he/she
would have to quit if they left the job. Starting all over in a new job
is just too difficult. In the new job, they would have to break into a
clique.
4. "I'd walk out right now but I need the health benefits. Besides I only
have 12 more years until retirement." These employees can't get paid anymore
or receive better benefits than he/she receives right now. These demotivated
employees are likely to stay until he or she wins the lottery or receives
a one-way invitation to the outside.
The longer this De-motivated but Competent employee stays and is tolerated,
the more likely that they will move into the fourth and final stage of
an employee life cycle- the De-motivated and No Longer Competent stage.
When an employee graduates into this stage, managers have but two choices:
fire or rehabilitate. The employee, of course, often opts to quit instead
to the relief of the manager but not after lowering the morale, impairing
productivity, and eating up profits.
Unfortunately, more and more employees seem to be short-circuiting this
life cycle. They move through training, learn the job, and then show up
at work only to get paid. These employees move directly from Motivated
but Not Yet Competent to Demotivated and Competent. This employee path
has been aptly called Work Ethic Deficiency Syndrome, or WEDS. The cost
of WEDS is like a big sponge and sucks the life, productivity, morale
and profits out of a company.
What's the cost of this demotivation and how can you prevent it? In the
words of Arnold Schwatzeneggar - I'll be back!. In next month's column,
how you can calculate the cost of demotivation and the status quo and
what you can do to get the maximum return on investing in your employees.
Ira S. Wolfe is founder of Success Performance Solutions. He is the
developer of CriteriaOne™, a blueprint for employee retention and productivity.
For more information about how to match, manage and motivate your employees,
contact Ira at 717.656.4632, email him at iwolfe@super-solutions.com,
or visit his website at www.super-solutions.com.
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